Empowering Slide Outside Innovation at the 138th Canton Fair in 2025
With the increasing globalization of trade, the 138th Canton Fair in 2025 aims to showcase the latest innovations and trends, emphasizing the concept of "Slide Outside" as a pivotal driver for transforming traditional market practices. In a rapidly evolving global marketplace, businesses are projected to allocate over 40% of their R&D budgets towards external innovation strategies by 2025, as reported by the International Business Innovation Association. This approach enables companies to leverage external resources, ideas, and technologies, thereby enhancing their competitive edge. The Canton Fair serves as a critical platform for fostering such partnerships, promoting collaboration among manufacturers, suppliers, and innovators. By highlighting "Slide Outside," the fair will not only inspire domestic enterprises but also attract international players, reinforcing China's position as a leader in global trade and innovation.
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